GROWTH HACKING is one of these annoying buzz words that has seen an incredible rise over the last few years. With a boom like this it is very common that a lot of people who don’t have a clue start to ride the wave and a lot of different things get mixed together.
We define GROWTH HACKING as an interdisciplinary and creative process of finding innovative ways of growing your business. It is not even necessarily only online based, the only requirement for us is that it is trackable. Only by this we can evaluate whether the GROWTH HACK is actually working.
GROWTH HACKS usually start with creative, handcrafted processes that, when proven efficient and effective, are implemented and automated company wide. There is no guaranteed success and GROWTH HACKING therefore involves a lot of trial and error over time.
Once identified, it can give your company the boost to the next level.